Injury-riddled Crusaders beat McKinleyville in home opener

first_imgEureka >> In soccer, teams that are bullish in the box, sound on set pieces and solid in the net typically win a lot of soccer games.That is exactly the formula used by the St. Bernard’s Academy girls soccer team in their 3-1 victory over the McKinleyville Panthers on Wednesday at St. Bernard’s High School.The Crusaders, who were playing without five players who are sidelined due to various injuries, benefitted from goals by Maryah Tomlinson, Makenna Schoenhofer and Ally Del Grande to open up …last_img read more

Silly Evolution Speculations Would Cease If Media Allowed Fair Debate

first_imgEvolutionists get away with ridiculous stories because Big Science and Big Media are intolerant of opposing views. Healthy science requires open debate.Darwinians have their own blasphemy laws. Try criticizing Darwin, natural selection, universal common ancestry or any of his core precepts and you will feel the heat of wrath and mockery, if not expulsion. Darwin skeptics have been relegated to their own institutions outside of Big Science and Big Media, where many in the public never hear that answers to Darwinian claims even exist. In the vacuum of debate about the origin of life’s amazing diversity and complexity, charlatans have rushed in with no shame or conscience, presenting themselves as reliable spokespersons for ‘science.’ Take a look at these recent examples out of hundreds we have reported over the years.Evolution might favor ‘survival of the laziest’ (Science Daily). So malleable is Darwin’s Stuff Happens Law (i.e., “whatever happens, it evolved”), anything can count as ‘fitness,’ even laziness. Look how this article begins: “If you’ve got an unemployed, 30-year-old adult child still living in the basement, fear not.” Whoever wrote this has just given slackers a new excuse for irresponsibility: ‘Darwin made me this way.’ According to champion Darwin storytellers at the University of Kansas, lazy slackers are just as fit as cheetahs, peregrine falcons and pronghorns— maybe more so!“Maybe in the long term the best evolutionary strategy for animals is to be lassitudinous and sluggish — the lower the metabolic rate, the more likely the species you belong to will survive,” Lieberman said. “Instead of ‘survival of the fittest,’ maybe a better metaphor for the history of life is ‘survival of the laziest’ or at least ‘survival of the sluggish.’”Laziness May Have Driven Homo Erectus to Extinction (Live Science). This article illustrates how Darwinians can use their vacuous theory to ‘explain’ opposite things. We just heard one argue for survival of the laziest, and now another argues for extinction of the laziest. Stuff happens! What kind of ‘law of nature’ is this? A house divided against itself cannot stand. Can we laugh out loud at this writer’s folly, or will that risk arrest by the Darwin enforcers?It turns out laziness existed long before couches and takeout. The “why bother?” attitude not only existed hundreds of thousands of years ago, but may also have led to the decline of an ancient human ancestor.The illogic of this explanation presents itself if you ask the question, “Did natural selection make Homo erectus lazy, or did they choose laziness by intelligent design and free will?” If the former, then natural selection not only evolved extinction (the opposite of survival); it also evolved the lazy reporter who believes it. If the latter, then how could natural selection come up with its opposite, intelligent design? That’s not the only illogical aspect of the story. Are we to accept the either-or fallacy that every individual in the H. erectus population was lazy, and every individual in the modern human population was not? That is clearly not the case by observation of modern humans today. The story also commits the fallacies of glittering generalities, post hoc, non-sequitur, and other blunders (see Baloney Detector). Where are the peer reviewers who should have tossed this idea into the circular file, or submitted it to the IgNobel Prize contest?Why war evolved to be a man’s game – and why that’s only now changing (The Conversation). This politically-correct argument by Alberto Micheletti (PhD Candidate in Evolutionary Biology, University of St Andrews) may please liberals who decry ‘toxic masculinity’ but deserves laughter, not serious consideration. Why? Because if “the evolution of war” is a result of evolutionary biology instead of mental activity, free will or intelligent design, so is “the evolution of evolutionary just-so storytelling.” Short circuit!Evolution and the concrete jungle (Phys.org). Evolutionists from the University of Toronto are finding that birds or plants that inhabit cities show variations from those in the wild. That much is not controversial; even the most ardent young-earth creationists accept variation within kinds. But these evolutionary biologists bring in Darwin:“These papers greatly advance our knowledge of urban evolutionary biology,” says Marc Johnson, an associate professor of biology at UTM and director of the Centre for Urban Environments. “These are the same evolutionary mechanisms first identified by Charles Darwin more than 150 years ago and the findings from these studies will be increasingly important as more and more of the world’s population flocks to urban environments.“It’s pretty remarkable. For years, biologists ignored cities, seeing them as ‘anti-life’, and only recently biologists began to realize that cities are agents of change, driving evolution of organisms living around us and even some living on us.”Clarity about terms is essential for seeing through this equivocation fallacy, which confuses microevolution with macroevolution. Darwin argued that the entirety of life, from bacteria to humans, arose by natural selection. Creationists back to Adam have known about small-scale changes, such as in flower color or plant height. There is no Darwinian evolution or ‘origin of species’ then or now. Notice:The clovers are still clovers.The Daphnia are still Daphnia.The burrowing owls are still burrowing owls.The Brachypodium sylvaticum grass is still the same species.Nothing has ‘evolved’ in a Darwinian sense. The evolutionists only observed very small-scale changes within species. Ken Ham would yawn at this. He believes even greater changes have occurred in just the last few thousand years since the Flood, so much so that we might not recognize the animals that came off Noah’s Ark. If these evolutionists cannot distinguish between Darwin’s theory and creationist baraminology (variation within created kinds), the actual data could be adduced by creationists in support of their view. Unfairly, Big Science and Big Media forbid them to make their case. Readers get the impression that Darwin’s macroevolutionary theory has been vindicated by the observations.What is nothing? Q&A with Martin Rees (The Conversation). If you don’t believe that highly-educated people can say stupid things, watch the Astronomer Royal of Great Britain flub up the definition of ‘nothing’ by making it something. This ardent materialist and evolutionist says, “empty space isn’t really empty – there’s a mysterious energy latent in it which can tell us something about the fate of the universe.” Dr Rees, please: if the vacuum of space has energy and properties, then it is not nothing. He admits, “everyone who ponders these mysteries should realise that the physicist’s empty space – vacuum – is not the same as the philosopher’s “nothing”.” OK, then answer the question: What is nothing? He commits a major sidestepping blunder by talking about something instead of nothing. A child could have noticed this.Evolutionists would be ashamed to make such arguments if creationists had a chance at the podium. Whenever an ID advocate or creationist has a fair opportunity to debate an evolutionist (something Darwin himself stated was essential to get a fair result), the evolutionist usually gets voted down by the audience. Silliness thrives in the absence of debate. Darwinist totalitarianism, enforced by Big Science and Big Media, must be overthrown!C.S. Lewis pulled the rug out from everything evolutionary materialists say by pointing out how it is self-refuting. The moment an evolutionist speaks or writes to ‘explain’ nature in material terms, he shoots himself in the foot. Here are Lewis’s inimitable words. Learn these ideas well.Unless you start by believing that reality in the remotest space and the remotest time rigidly obeys the laws of logic, you have no ground for believing in any astronomy, any biology, any paleontology, any archaeology. If my own mind is the product of the irrational— if what seem my clearest reasonings are only the way in which a creature conditioned as I am is bound to feel – how shall I trust my mind when it tells me about Evolution? They say in effect ‘I will prove that what you call a proof is only the result of mental habits which result from heredity which results from bio-chemistry which results from physics.’ But this is the same as saying: ‘I will prove that proofs are irrational’: more succinctly, ‘I will prove that there are no proofs’.”  …A theory which explained everything else in the whole universe but which made it impossible to believe that our thinking was valid would be utterly out of court. For that theory would itself have been reached by thinking, and if thinking is not valid that theory would, of course, be demolished. It would have destroyed its own credentials. It would be an argument which proved that no argument was sound—a proof that there are no such things as proofs.  (Visited 516 times, 1 visits today)FacebookTwitterPinterestSave分享0last_img read more

Unfinished business brings Will Gozum back to UP

first_imgGlobe Business launches leading cloud-enabled and hardware-agnostic conferencing platform in PH For the complete collegiate sports coverage including scores, schedules and stories, visit Inquirer Varsity. Slow and steady hope for near-extinct Bangladesh tortoises “We all eye to make it to the Final Four before we get to what we all want: the championship.” Photo by Tristan Tamayo/ INQUIRER.netFor Will Gozum, University of the Philippines will always be his home.And a week after making his college commitment, the NCAA Season 93 Juniors MVP has experienced nothing but love in his homecoming to Diliman.ADVERTISEMENT PH billiards team upbeat about gold medal chances in SEA Games PLAY LIST 03:07PH billiards team upbeat about gold medal chances in SEA Games00:50Trending Articles00:50Trending Articles01:29Police teams find crossbows, bows in HK university01:35Panelo suggests discounted SEA Games tickets for students02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City 2 ‘newbie’ drug pushers fall in Lucena sting Typhoon Kammuri accelerates, gains strength en route to PH Read Next John Lloyd Cruz a dashing guest at Vhong Navarro’s wedding Don’t miss out on the latest news and information. center_img NEXT BLOCK ASIA 2.0 introduces GURUS AWARDS to recognize and reward industry influencers AFP official booed out of forum Brace for potentially devastating typhoon approaching PH – NDRRMC LATEST STORIES “It warms the heart that they accepted me again,” he said in Filipino after spending the better part of the last two years with the Mapua Red Robins.Gozum reunites with former UPIS teammates Javi and Juan Gomez de Liaño as they all seek to complete an unfinished business they built from their days in UPIS.AdChoices广告inRead invented by TeadsFEATURED STORIESSPORTSWATCH: Drones light up sky in final leg of SEA Games torch runSPORTSLillard, Anthony lead Blazers over ThunderSPORTSMalditas save PH from shutoutREAD: NCAA jrs MVP Will Gozum commits to UP“Since high school, we’ve always talked about being champions together in college. That was always part of our plan,” the 18-year-old said, baring how big of a factor the Gomez de Liaño brothers had in his decision to join the Fighting Maroons. “Even when I was in Mapua, they were still watching me. Regardless if I had a good game or not, they always motivate me. They really were the reason why I returned to UP.”Gozum’s arrival further boosts the Fighting Maroons’ aspirations of finally making it to the Final Four for the first time since 1997.READ: Perasol not putting too much pressure on prized recruit GozumBut the 6-foot-6 slotman who is part of Gilas Pilipinas coach Chot Reyes’ “23-for-23” cadet list is tempering everyone’s expectations but vowed to follow coach Bo Perasol’s orders and work as hard as he can.“We’ll just do our roles. I’ll adjust with the help of our coaches and I know that I should improve my game everyday,” he said.ADVERTISEMENT MOST READ Marinero pounds Wangs-Letran for 1st back-to-back wins View commentslast_img read more

Paul Desiderio ready to bring ‘Atin to’ fire to Blackwater

first_imgTeary Victoria Azarenka admits to struggling after loss in Australia Don’t miss out on the latest news and information. PNP ready to dismiss, file raps vs 13 Pampanga ‘ninja cops’ after DOJ review PLAY LIST 01:30PNP ready to dismiss, file raps vs 13 Pampanga ‘ninja cops’ after DOJ review01:53Senate panel ready to craft report on ‘dissolution of marriage’00:50Trending Articles02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss The Batang Pier will be spearheaded by Stanley Pringle, who will carry some sort of a chip in his shoulder after finishing second to June Mar Fajardo of San Miguel Beer in the race for the MVP trophy.Fajardo won his fifth straight MVP during last Sunday’s Leo Awards that preeded the opening ceremonies of the 44th season of the league.Sports Related Videospowered by AdSparcRead Next For someone picked fourth in a draft that was supposedly lacking in depth, Paul Desiderio will have some of the spotlight trained on him.Most of it will be residue sheen from his stint with University of the Philippines in the UAAP, where he ended a career that took on folk hero proportions when he led the Maroons to their first Finals stint in decades.ADVERTISEMENT SEA Games: Biñan football stadium stands out in preparedness, completion Now if he can only earn the minutes to prove he can knock down big-time shots in the pros.“I spoke with coach Bong and he told me I will get my chance to prove myself,” Desiderio said in Filipino.He promises he hasn’t loss an ounce of the confidence and swagger that endeared him to a school that finally crawled out of collegiate basketball’s underbelly.“I’m going to be the same players,” said Desiderio. “What Blackwater is going through is the same as what UP went through when I was there. So I’m going to do my best to do with Blackwater what I helped achieve in UP.”Blackwater will unveil Desiderio at 4:30 p.m. on Wednesday at Smart Araneta Coliseum, where the Elite make their Philippine Cup debut against NorthPort.ADVERTISEMENT View comments Is Luis Manzano planning to propose to Jessy Mendiola? LOOK: Joyce Pring goes public with engagement to Juancho Triviñocenter_img SEA Games: Biñan football stadium stands out in preparedness, completion LOOK: Joyce Pring goes public with engagement to Juancho Triviño TS Kammuri to enter PAR possibly a day after SEA Games opening But he feels little pressure. What he embraces is the challenge.“At this point, all I really want to gain is the experience,” Desiderio told the Inquirer during the recent PBA media day.FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSUrgent reply from Philippine ‍football chiefSPORTSWin or don’t eat: the Philippines’ poverty-driven, world-beating pool starsHe knows he has to find his niche in Blackwater coach Bong Ramos’ system, a search that should be easier after the Elite dealt away Paul Zamar.Desiderio fits the Zamar profile. He is a gutsy playmaker who isn’t afraid to take shots. Even when he isn’t making them, he has enough self -faith to call game winners, an aspect of his personality that gave rise to the #AtinTo movement inside the Diliman campus. Private companies step in to help SEA Games hosting SEA Games hosting troubles anger Duterte MOST READ LATEST STORIESlast_img read more

Five Legitimate Reasons Your Business Doesn’t Need A WebSite

first_img think arelegitimate that didn’t make the list above, please share them in thecomments.  I’ll do a follow-up article and capture the ones Imissed. Legitimate Reasons Your Business Doesn’tNeed An Effective Website One of the primary reasons for having a working, effective website is to increase the number of clients you have and grow your revenues.  If you’re not looking to grow your business significantly, there’s probably little reason to try and find more clients or grow your revenues.   You’re not looking to grow:  .  Most of these reasons are little more than rationalizationsfor existing behavior.  But, there are some reasons that are actually very good Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack As you read through the above, notice some of the reasonsthat did If you have the luxury of running a business for which there is very little (if any) competition and you’ve got an offering that people must have, a website is probably not crucial.  Your clients need what you have and there’s nowhere else to go.  Congratulations!  Though a shiny new website might impress your spouse and colleagues, you probably don’t need one to improve your business.   If you are looking to increase staff, chances are that your prospective recruits (particularly the kinds of people you want to hire) will likely want to learn more about you.  The web is a great place to do that.  This is particularly true for new entrants into the workforce that have grown up with the Internet.  When faced with the decision of joining an organization that has a vibrant and interactive website where they can learn about what the company does and what makes them “tick” vs. an organization that simply has a brochure on the web – most recruits will pick the one with the more expressive website, all other things being equal.  Small businesses are particularly well served as they don’t have the brand and resources that can help attract exceptional people outside of their immediate network.  A website can help with that. I’ll admit that there are many businesses that do a great job of getting referral customers and tapping their existing network for new business.  If this is you, then perhaps a website is not that important.  This assumes of course that your rolodex will Note:  Just because you qualify for one of thesereasons doesn’t necessarily let you off the hook.  But if a few ofthem are true (or one of the big ones like #1 or #2 apply), then you probablycan get away with a flat website that doesn’t do very much. you You don’t expect to sell the company any time soon:  You’re operating in a virtual monopoly: center_img some You’re Not Hiring Any Time Soon: I’d like to share the really good reasons why aworking website may not be relevant for your business.  asset I have conversations with business owners every weekregarding Internet strategy (and why they need one).  Most of these conversationsare with smart people with reasonably successful businesses.  When facedwith the discussion of their website, they often come up with lots of reasonswhy an effective website isn’t all that relevant for them.  Sure,they understand the need to have For more and more types of businesses, the website is an important that factors into valuation discussions.  This is particularly true if you have a startup business, a hi-tech business or one that “scales” well (i.e. adding new customers does not increase costs proportionately).  The reason is quite simple.  If you have an effective website and can demonstrate that it is successful at helping you get new clients, you have a better business than someone who doesn’t.  The Internet is a great way for many businesses to have a low customer acquisition cost.  The other nice thing about the Internet as a vehicle for marketing and sales is that it can be more easily measured.  Imagine if you are selling your business and are able to show the acquirer a chart of your web traffic (and how it’s grown over time) and clear data on how that web traffic translates into revenues.  (You will likely find that the two are highly correlated).  If I were on the buying said, I’d sit up and take notice. make this list.  Exampleswould include “I don’t sell an online product, so I really don’tneed a website.”  Or, “My clients don’t really use theweb, so there’s really no reason for me to invest there.”  If youhave reasons that not to be an effective mechanism for you to get all the new business you need. continue web presence, but they really don’t believe that for their particularbusiness an effective website is going to make that big of a difference.  Theyhave lots of reasons why this is so. Originally published Nov 7, 2006 12:00:00 PM, updated March 21 2013 Your rolodex is sufficient for lead generation: last_img read more

Top 5 Inbound Marketing Stories of the Week: Social Media Strategy

first_img this week urges you to take a step back, do your homework and form an actual social media marketing do and its ability to filter and organize clutter.   InboundMarketing.com 2. Mashable Is Twitter hinting at a cure for information overload, Pete wonders?  He discusses the possible opportunity for a new job position based on content organization – the real-time Web curator.  Should journalists assume this new role and capitalize on this trend?  In any event, Pete’s sure a “curation” economy is starting to take shape. Optimize This Lesson: Author: Keep your message simple Developing a Social Media Marketing Strategy Lesson: Stop Building Microsites? let your content go on of Learn how to use social media for lead generation. ProBlogger of Todd Defren 3. Describe your idea in a concrete, tangible way  CNN.com Author: Think PR Squared Does your company have a Among Bernie’s recommendations are to listen first and define your objectives, whether they be geared toward competitive differentiation, market share growth or the expansion of your brand.  His final words of wisdom are to ” Appeal to and evoke readers’ emotions Look at how others are using social media, but evaluate what works best in your particular industry and for your own company before trying the same things. Lesson: Lesson:Attract readers to your business blogby creating content with “sticky” properties. for social media marketing.  What are your objectives?  What are the opportunities?  What are your competitors doing?  After all, there’s more to social media marketing than tweeting and Facebooking… Marelisa Fábrega Originally published Nov 6, 2009 7:11:00 AM, updated July 18 2013 Want to learn the best social media marketing advice from expert in-house marketers?  Read Lee’s post, which includes tips on social media strategy (oh how we’ve come full circle!), how to decide on tactics, and measuring success. . strategy?  If you’re inclined to answer “yes” because you have a Twitter handle and a Facebook page, you may want to re-think your answer. to leverage Twitter, Facebook and other social media sites to generate leads and customers.center_img Lately, I’ve been noticing that content overload on the Web is becoming quite a popular topic.  To this point, Pete’s article discusses Photo by Anil Jadhav Tell a story  Author: of on Create Twitter lists using your company Twitter account to organize leaders/content in your industry. Our top article on Made to Stick: Why Some Ideas Survive and Others Die How to Write a Blog Post That’s Stickier than Velcro While he doubts the majority of microsites has an ROI worth your time/investment, he does however share his thoughts on when one might make sense – when your company is part of a highly regulated industry that needs to be cautious with content, disclosures and consumer engagement. 4. before you ,” sharing it with and promoting it to your community. .” Bernie’s main message is that, for a business, a social media strategy serves one simple purpose: “enabling your company to engage in authentic conversations with your community so you can improve your ability to attract, retain and serve your customers.”  Still, he encourages readers to stop to do some research first — inside the company and out — to gain valuable insight that will drive their strategies. Video: How to Use Social Media for Lead Generation Author: Illustrate that your message is credible by quoting statistics, studies, etc. Author: Lesson: Find inspiration to get started in the social media-sphere from experienced marketers. 5. “Sticky” ideas are those that are spread, remembered, and that people act upon.  Marisela’s guest post explains the six common traits of sticky ideas, a concept originated by the bestseller, ” Use an unexpected approach to capture readers’ attention Lee Odden Twitter’s new list function Twitter Lists: Journalism Becomes a Real-Time Job strategy One thing’s for sure – the benefit of social media involvement is hard to ignore. of Online Marketing Blog 1. Wondering if creating a microsite might be a good idea for that new campaign you’re promoting?  Exploring the topic of campaign microsites, Todd questions their worth and whether they generate any real traction. Bernie Borges Download the free video Pete Cashmore 25 Must Read Social Media Marketing Tips Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

Carnival Cruise Lines Releases a Restrictive New Social Media Policy for Travel Agents.

first_img Social Media Topics: Originally published Dec 16, 2009 11:46:00 AM, updated October 01 2019 According to Tnooz, a travel industry news site, Carnival Cruise Line is introducing a new social media policy in 2010 that prohibits partners from using any Carnival trademark or intellectual property on social media websites including Facebook, Twitter, Linked in – without prior written approval.  This new change is being rolled out January 1, 2010 alongside a policy baring third party bidding on search terms.Carnival’s Policy Prohibits Travel Agents From Using Its Trademark on Any Social Networking Website or Blog. The new social media policy prohibits any travel agency from sharing Carnival’s trademark on “any profile, account, page, or post on a social networking website (including by example, but not limited to, Facebook, MySpace, Twitter, LinkedIn, etc.) blogging website (including by example, but not limited to BlogSpot.com, WordPress.com, etc.), Video Website (including by example, but not limited to YouTube, etc.), or any other website operated by a third party, directly or indirectly controlled or posted by Travel Agency (“Social Media Website”). “Travel Agents May Share Publicly Available Carnival Specials, But Should Seek Written Permission to Share Carnival Videos & PhotosAlong with the policy, a Carnival Cruise line spokeswoman, Jennifer de la Cruz, issued a statement articulating the intent of the new policy. Explaining that partners are allowed to represent the Carnival specials within social media as long as that information is publicly available.  “The intent is simply to try to ensure that our agency partners are working with us in how they represent the Carnival brand within social media. If an agency wants to tweet about a publicly available Carnival special, they are free to do so.  If they want to upload Carnival assets such as video, photos and other content, they need our approval. The objective is to simply ensure that our trademarks are being used in a coordinated and on-brand manner.”Some Inbound Marketers might find it unusual that Carnival is seeking written permission to share content that Carnival has created, including videos and photos. One of the cornerstones of Inbound Marketing is to create remarkable content that people (including partners!) want to share online and make it easy for them to do so. Is This New Social Media Policy Too Restrictive? While it’s understandable that Carnival would want their partners to be transparent about the relationship they have with the Carnival online, it seems a little out-of-touch for them to only allow partners with written permission to share Carnival content through social media (especially when they could potentially just share customer uploaded photos from YouTube & Flickr). Perhaps this was Carnival’s intention, but I wonder if this restrictive policy might prevent partners from sharing materials through social media at all. Pete Caputa, Manager of HubSpot’s Partner Program believes Carnival’s policy may be too restrictive, too. He says,“While I understand why Carnival has banned their partners from using the Carnival brand name on social media sites as a way to prevent partners posing as Carnival representatives, I hope it is not the only thing that governs how their partners interact with prospects and customers via social media. Though at HubSpot we don’t want our partners to position themselves as HubSpot and abuse our trademark, we do want to encourage them to continue experimenting and leveraging social media. We especially encourage partners to share any relevant content on our website with their followers (as long as they aren’t posing as HubSpot).”As the adoption rate of social media continues to climb, there is no doubt that more businesses’ will start trying to formalize the way that their partners communicate through social media. However, it’s important that you articulate effective ways of communicating online with your partners and invite them to share your remarkable content within their network, rather than exclude them from it.  Update: Tnooz is reporting that a Carnival spokeswoman is going to update the 2010 policy so it’s not as “far reaching.” Video: How to Use Social Media for LeadGenerationTeach your partners the right way to communicate with social media. Download the free video and learn how to leverage Twitter, Facebook andother social media sites to generate leads andcustomers. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

The Power of Long Tail Keywords: an Interview with HubSpot’s Favorite 80’s Hair Metal Guitarist

first_img He had an interesting story to tell recently, and we thought our blog subscribers would like to learn more about a recent lead of his that turned into a sale. Andrew Quinn: mild mannered sales trainer by day, scary 80’s hair metal guitarist by night. , fine brewers of Jean Sam Adams Download our (full disclosure: we sit next to each other on the 5th floor of One Broadway, Cambridge) Andrew: Jeanne: SEO for Lead Generation Kit that made sense to my prospect, and in the geography that I was willing to travel and play in.  We are a niche band, and we want to stay in Eastern Massachusetts, getting the best gigs possible, here.  Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack that helped to find my band, Wildside, was “80’s cover band in Boston area”.  And, because I optimized my I looked for a market segment that there wasn’t much competition in, and since 80s music is tough to play, I thought there was an opportunity for my band.  It’s really worked out for us.  And, we were able to have fun with the site.  convert site visitors into leads Andrew: Wild Side band website Jeanne: Well, the Originally published Jan 1, 2010 1:00:00 PM, updated October 20 2016 I have form and a Keyword Optimization I thought about the Almost everyone that works at HubSpot has an avocation that absorbs them off-hours.  Most are avid ping-pong enthusiasts, sci-fi addicts, or foodies.  Not many – if any – are into heavy metal, particularly 80s “hair bands”.  Of course, we have one such individual.  He is our main man in the training area responsible for graduating successful inbound marketing specialists, consultants, customer success managers, engineers, and marketers. long-tail keyword for paying gigs.  I keep my show schedule up-to-date and I post YouTube videos from recent performances.  Andrew: on every page, so that I can Andrew: : for that key search term and 421 others by using Keyword Grader, my band was found by the words and phrases , Andrew, I overheard you talking to someone yesterday about a gig for your band.  Can you tell me where the lead came from?   If you could give one piece of advice to someone thinking of starting to work on their web presence, what would it be? ew: Topics: Learn moreabout how you can optimize your site to get found online in searchengines to generate more leads for your business. Jeanne: Any final thoughts? ne: . call to action Andr ale, lager, and beer.  They want us to play at their 25th anniversary party at Lansdowne Pub in Boston on January 20th. searchengine optimization for lead generation kit Doors open at 8 PM.  Tease your hair and bring a friend! Jeanne:  How do you come up with relevant content for your site? What did you do to make your site special? Boston Beer Companylast_img read more

Website Redesign SEO Mistakes to Avoid

first_img Originally published Sep 7, 2010 3:00:00 AM, updated July 28 2017 We’ve already discussed what you need to think about before you even begin your website redesign project , now we’re going to discuss what SEO elements you need to keep in mind once you start the process.Free Workbook: How to Plan a Successful Website RedesignOnce again we turned to our well versed team of HubSpot Partners to gain insight into how they approach the process.Don’t Lose Sight of Your Old SiteSure, your website might need a redesign, but that doesn’t mean everything you currently have is terrible. Partner Tony Meister of NetSolutions Group says “the biggest mistake…would be to leave out 301 redirects consequently sacrificing all the work that was done to get the rankings. On that end, another mistake would be to neglect [thinking] about navigation structure and how the [old] site effectively leverages SEO in the subpage hierarchical navigation.”Even if you do decide to completely redo the navigation, Tony’s first point holds true. Your old site hopefully had some SEO rankings that you, at some point, invested time (either in content creation, keyword research or more) to get. Make sure everything is done correctly in order to not waste the time you’ve already spent on it.Make Sure SEO is Always Being EvaluatedYes, SEO is not the end all to be all when you are redesigning your site. However, that doesn’t mean that it should be overlooked in favor of design, content, etc. Top Line Results’ Todd Hockenberry states, “SEO is [often] an afterthought and not the primary driver that it should be.” While SEO might not be as visually appealing as a great website header or logo, think about which one is more likely to bring leads to your site and invest your time wisely.The SEO ScoopSure there are some people who get downright giddy when they talk about SEO. You may or may not be one of those folks. But even if you aren’t, any good website designed with inbound marketing in mind takes into account SEO strategies. No matter how gorgeous your new site looks, if visitors can’t find you online, no one is going to be able to appreciate your hard work and you certainly won’t see the benefits. Website Redesign Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

Discover YOUR Marketing Super Power [Decision Tree]

first_imgIt’s a bird! It’s a plane! Oh wait, no, it’s just a marketer.Despite all my hard work, I probably won’t be able to fly without spending a couple hundred bucks and 2 hours waiting for airport security. (Also, I hear laser vision doesn’t work as well when you’re wearing glasses.) But just because my super hero dreams have been shattered, doesn’t mean you shouldn’t celebrate your super hero abilities … your super hero marketing abilities.That’s right. Even if we can’t fly faster than a speeding bullet, we all still have certain marketing super powers that we should be proud to celebrate. Some of us know our strengths already, and some of us may still be trying to find them. Either way, if you’ve ever wondered what makes you and your colleagues such effective marketers — the Bruce Wayne of blogging, the Incredible Hulk of Analytics — this fun little decision tree is for you.So, are you ready to find your marketing super power? Figure it out now so you can keep flexing those marketing muscles of yours. Alright, have you found your marketing super power? Great! Now, like true marketers, let’s analyze it so we can learn what it means ;-)What Your Marketing Super Power MeansThe Blogger: You are the master of written content! As a super hero blogger, you are truly in tune with and knowledgeable about your particular industry. Not only are you driven by your passion for marketing, your industry, and the written word, but you’re also mind-blowingly organized. Most likely trained by blog writing ninjas in the mountains of Tibet (kind of like Bruce Wayne), you’re pretty much Batman (or Batwoman), but better because, well, you blog.With this great power, comes tons of research! It’s no secret that a blogger’s best friend is timely and accurate information. So, be sure to stay on top of industry news, statistics, and new studies to provide your readers with the highest quality, most relevant content possible.The Social Butterfly:As a social media mastermind, you’ve got to stay focused on how to maintain meaningful relationships between your brand and its many fans, tweeps, and connections. Remember, your greatest tool is your ability to relate, connect, and use thoughtful content to keep people engaged. Make them love your brand as much as they love you! Each social network has its own nuances, and it’s up to you to discover them to best reach your audience.The Analyst:We’ll call you the Professor X of your marketing team, always keeping a cool head and logically finding solutions and better practices for improving your company’s marketing strategies. Remember to keep your eyes on market conditions and changes in your industry that may affect your company’s performance, and make suggestions to help battle these changes.The Optimizer: As the optimization expert, you must understand how your work affects both Sales and Marketing. You should make recommendations to your team on how to best optimize their landings pages and content by changing URLs, replacing graphics, adding keywords, changing layout, and editing forms. And don’t forget to try new, innovative ideas when optimizing anything for your company!This decision tree didn’t cover all areas of marketing — was your marketing super power left out? Share your super power, and what qualities make for excellent marketers in the comments. Originally published Jan 16, 2013 4:15:00 PM, updated October 20 2016 Marketing Advicecenter_img Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Topics:last_img read more