Quotable OR Tambo

first_imgBorn in 1917, OR Tambo would have been 100 years old this year. He is remembered as a selfless and accessible leader, as a man who cultivated personal relationships with people he knew and always remembered people’s names.OR Tambo and Nelson Mandela were leaders who inspired through their oratory. (Image: Brand South Africa)Brand South Africa reporterHe has been eulogized as an inspiration to activists. A man whose towering intellect was evidence of his broad ranging interests. He is also remembered as an orator who inspired who inspired loyalty through his leadership.Below is a list of his most interesting speeches from his time in exile.Acting as self-confident and conscious makers of history, as liberators, we, the offsprings of the so-called Dark Continent, destroyed and buried an entire historical epoch that had been imposed on the peoples of the universe by the ruling classes of an allegedly enlightened Europe and North America. We who were described as backwards became the midwives of the new social reality of independent people, the reality of the collapse of the colonial system, and confounded those who, having invested themselves with an omnipotent and omniscient personality, had thought such a result impossible, undesirable and even inconceivable.OAU Liberation Committee, Arusha, 10 February 1983We are one people today. This means we are recapturing our glorious past. We were one people. History put us together on this continent from time immemorial. We evolved together, shared a common African culture, traded with one another and dealt each with the other as human beings, whether in times of war or in times of peace, whether in circumstances of hunger or in conditions of plenty.Frelimo Mass rally at Bairro De Liberdade, Maputo, 14 February 1982As we look back over these past twenty years, our glorious martyrs stand out before us: men and women who made the supreme sacrifice for the people`s cause; fighters who stood rock-solid in the face of fascist brutality, refusing to submit; soldiers who fought from the frontline, fearless and firm in their conviction of the certainty of victory.on the occasion of the 20th anniversary of the Formation of Umkhonto We Sizwe, 16 December 1981It is true that man is mainly concerned with his day-to-day affairs. But it is also true that youth, by their very nature, are curious as to what lies behind these problems.second Pan-African Youth Seminar Dar Es Salaam, 5 August 1961The objective of our struggle in South Africa, as set out in the Freedom Charter, encompasses economic emancipation. It is inconceivable for liberation to have meaning without a return of the wealth of the country to the people as a whole. To allow the existing economic forces to retain their interests intact is to feed the roots of racial supremacy and exploitation, and does not represent even the shadow of liberation.60th Anniversary of the South African Communist Party, London, 30 July 1981The pursuit of the certainties of a bygone age has itself become the gravedigger of fond hopes that injustice could be rationalised into a system of thought, implemented as a practice and imposed as a decree and be accepted by the victims of that injustice. Illusions closely held for many a year, that white minority rule would last an eternity, are stalking all the enclaves of white South Africa, proclaiming everywhere that, in fact, they are illusions, fleeting shadows without substance.second National Consultative Conference of the ANC, Kabwa Zambia, 16 June 1985South Africa today is a country of immense inequalities. The bedrock of our perspective is our commitment to the establishment of democracy in a South Africa that belongs to all who live in it, black and white.OR Tambo in a statement to the Business International Conference, 27 May 1987 in London:“They (women) have a duty to liberate us men from antique concepts and attitudes about the place and role of women in society and in the development and direction of our revolutionary struggle.”OR Tambo: at the concluding session of the Conference of the Women`s Section of the ANC, Luanda, 14 September 1981Would you like to use this article in your publication or on your website? See Using Brand South Africa material.last_img

16 Days of Activism against abuse

first_imgImagine if, for 16 days, there was no rape, no child abuse. The 16 Days of Activism for No Violence Against Women and Children campaign challenges South Africans to declare a truce on violence against women and children – and, ultimately, to make it a permanent one.South Africa joins the global 16 Days of Activism for No Violence Against Women and Children campaign in 1998. (Image: South African Government, Flickr, CC BY-ND 2.0)Brand South Africa reporterImagine if, for 16 days, there was no rape, no child abuse. The 16 Days of Activism for No Violence Against Women and Children campaign challenges South Africans to declare a truce on violence against women and children – and, ultimately, to make it a permanent one.For the 16th year, South Africa is taking part in the global 16 Days of Activism for No Violence Against Women and Children campaign, which runs from 25 November (International Day for the Elimination of Violence against Women) through to International Human Rights Day on 10 December.With the theme “Count me in: Together moving a non-violent South Africa forward”, the campaign will be officially launched by President Jacob Zuma in Reiger Park, Ekurhuleni, on 25 November.While the campaign runs only for 16 days each year, its objectives are reinforced by a year-long programme and a national plan to combat abuse.South Africa is still home to high levels of violence against its women and children, despite a world-renowned Constitution and a legislative overhaul that safeguards women’s and children’s rights.The government, business, civil society organisations, faith-based organisations and the media are all participating in the drive to increase awareness of the negative impact of violence and abuse on women and children.The campaign also aims to:Challenge the perpetrators of violence to change their behaviour.Involve men in helping to eradicate violence.Provide survivors with information on services and organisations that can help lessen the impact of violence on their lives.While the campaign runs only for 16 days each year, its objectives are reinforced by a year-long programme and a national plan to combat abuse.What you can doSouth Africans are urged to support the campaign by wearing a white ribbon – a symbol of peace – during the 16-day period to symbolise their commitment to never commit or condone violence against women or children.Other ways of supporting the campaign:Speak out against woman and child abuse. Encourage silent female victims to challenge abuse, and ensure that they get help. Report child abuse to the police immediately. Encourage children to report bullying behaviour to school authorities.Men are critical partners in the fight against the abuse of women and children. Men and boys are encouraged to talk about abuse and actively discourage abusive behaviour.Families must stick together to create a safe environment for women and children.Parents and adults can make sure that children are not exposed to inappropriate sexual and violent material.Volunteer some of your time and energy in support of a non- governmental organisation or community group working in your area to help abused women and children. Use your life skills and knowledge to help support victims of abuse.Donate some money to organisations working to end violence against women and children by making a contribution to the Foundation for Human Rights. Tel: 011 339 5560/1/2/3/4/5.Engage in online dialogues such as the Cyber Dialogues organised by Gender Links which provides a platform to share issues and experiences and offer solutions, with experts participating in the online chats. Gender Links also offers way for you to support recent survivors or gender-based violence. See the online pledge form.Get connected with important contacts and information published on www.womensnet.org.za.Seek help if you are emotionally, physically or sexually abusive to your partner and/or children. Call the Stop Gender Based Violence helpline on 0800 150 150.Report illegal guns to the police – according to the International Action Network on Small Arms Women’s Network, women are three times more likely to die violently if there is a gun in the home.Join a community policing forum (CPF) or community safety forum (CSF) to help fight crime in your area. For information on how to join, contact your local police station.Rhetoric and realitySouth Africa, according to non-governmental organisation Gender Links, needs to close the gap between the “rhetoric of gender equality” and the “reality on the ground”.Gender Links says the country has made impressive strides in recognising the roles and rights of women and children.The Constitution recognises gender equality as the cornerstone of South Africa’s democracy, and new legislation – such as the Choice on Termination of Pregnancy Act and the Domestic Violence Act – have been lauded for enforcing the rights of women.But more needs to be done. “Changing laws can be swift,” says Gender Links. “Giving them effect, and changing the mindsets that often render them ineffective, is a much more demanding task.” Would you like to use this article in your publication or on your website? See Using Brand South Africa material.,Would you like to use this article in your publication or on your website? See Using Brand South Africa material.,Would you like to use this article in your publication or on your website? See Using Brand South Africa material.last_img read more

CBI yet to take a call on appeal against Talwars

first_imgThe Central Bureau of Investigation (CBI) was yet to decide whether it should file an appeal against the Allahabad High Court’s judgment acquitting Rajesh and Nupur Talwar in the Aarushi-Hemraj murder case last year.The Talwars were released from jail on October 2017 after the High Court had acquitted them. In murder cases, probe agencies were required to appeal against acquittals within three months of such an order. The CBI had failed to do so in the Aarushi-Hemraj case.“The appeal has not been filed yet. However, the investigating team may approach the court seeking that the delay be condoned, as and when it decides to file the appeal,” said a CBI official.Aarushi was found murdered at her Noida house on May 16, 2008. A day later, the body of domestic help Hemraj was found on the terrace. The case was initially investigated by the Noida Police, which arrested Dr. Talwar for his involvement. It was transferred to the CBI that initially zeroed in on three helps. The agency then investigated the alleged involvement of Dr. Talwar and his wife. However, it filed a closure report on the grounds of insufficient prosecutable evidence. The Special Court refused to accept the closure report and converted it into a charge sheet against the Talwars.last_img read more

PBA: Alaska staves off elimination, shackles Globalport

first_imgLOOK: Loisa Andalio, Ronnie Alonte unwind in Amanpulo for 3rd anniversary LATEST STORIES San Sebastian repulses EAC to even slate at 5-5 View comments Fire hits houses in Mandaluyong City Brace for potentially devastating typhoon approaching PH – NDRRMC Murphey Holloway had 25 points to lead the Batang Pier with 25 points and nine rebounds.Globalport point guard Stanley Pringle was absent from the game as he went back to the United States to mourn the passing of his father. Filipino athletes get grand send-off ahead of SEA Games PLAY LIST 01:27Filipino athletes get grand send-off ahead of SEA Games00:59Sports venues to be ready in time for SEA Games00:50Trending Articles01:37Protesters burn down Iran consulate in Najaf01:47Panelo casts doubts on Robredo’s drug war ‘discoveries’01:29Police teams find crossbows, bows in HK university01:35Panelo suggests discounted SEA Games tickets for students02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games Nonong Araneta re-elected as PFF president BSP sees higher prices in November, but expects stronger peso, low rice costs to put up fightcenter_img A strong fourth quarter push propelled Alaska over the Batang Pier with Calvin Abueva and Noy Baclao scoring all of their combined 20 points in the period as the Aces outscored Globalport, 34-21, in the final 12 minutes.“I’m happy to see these guys put together another win,” said Aces head coach Alex Compton in Filipino. “Because during our 14-game losing streak there were times when we were ahead then the other team will catch up and now instead of folding we bounced back and that’s the thing I’ve been waiting to see.”FEATURED STORIESSPORTSWATCH: Drones light up sky in final leg of SEA Games torch runSPORTSSEA Games: Philippines picks up 1st win in men’s water poloSPORTSMalditas save PH from shutoutAlaska was in the worst period of its storied history when it lost 14 straight games dating back to the Commissioner’s Cup before the Aces broke the curse in Pampanga beating San Miguel, 90-79.LeDontae Henton put up a massive double-double of 31 points and 21 rebounds to lead Alaska while Calvin Abueva finished with 12 points and five boards. E.T. returns to earth, reunites with grown-up Elliott in new ad  Read Next WATCH: Streetboys show off slick dance moves in Vhong Navarro’s wedding MOST READ Don’t miss out on the latest news and information. Photo by tristan tamayo/INQUIRERAlaska remained in the hunt for a playoff spot in the PBA Governors’ Cup after taking down Globalport, 101-88, Friday at Mall of Asia Arena.The Aces, who lost the first six games of the conference, won its second straight to improve to 2-6 and climbed to the 10th spot while the Batang Pier slipped to 3-5.ADVERTISEMENT Frontrow holds fun run to raise funds for young cancer patients last_img read more

PVL men’s: Ateneo wins 6th straight at expense of La Salle

first_imgLATEST STORIES Ateneo chalked up its sixth straight win in the Premier Volleyball League Collegiate Conference after cutting down La Salle, 25-15, 25-20, 25-22, Saturday at Filoil Flying V Centre.The Blue Eagles, who are on their way to the quarterfinals, hiked their record 6-0 record while the Green Spikers hold the fourth spot with a 3-3 card.ADVERTISEMENT BSP sees higher prices in November, but expects stronger peso, low rice costs to put up fight Chooks-to-go Pilipinas yields to Palestine in Fiba Asia Champions Cup Brace for potentially devastating typhoon approaching PH – NDRRMC View comments Bryan Bagunas unloaded 27 points on the sorry defense of UP while Madzlan Gampong and James Natividad combined for 26 points.Wendel Miguel led the Fighting Maroons with 17 points. E.T. returns to earth, reunites with grown-up Elliott in new ad  Don’t miss out on the latest news and information. Nonong Araneta re-elected as PFF presidentcenter_img Fire hits houses in Mandaluyong City MOST READ Read Next LOOK: Loisa Andalio, Ronnie Alonte unwind in Amanpulo for 3rd anniversary Frontrow holds fun run to raise funds for young cancer patients  Kammuri turning to super typhoon less likely but possible — Pagasa Marck Espejo led Ateneo with 16 points while Gian Carlo Glorioso added 11.Arjay Onia and Raymark Woo had eight points apiece to lead La Salle.FEATURED STORIESSPORTSWATCH: Drones light up sky in final leg of SEA Games torch runSPORTSSEA Games: Philippines picks up 1st win in men’s water poloSPORTSMalditas save PH from shutoutIn the first game, National University tripped University of the Philippines in four sets, 25-13, 24-26, 25-15, 25-17.The Bulldogs improved to 3-2 to stay at third place while the seventh-seeded Fighting Maroons slipped to 1-4. Trending Articles PLAY LIST 00:50Trending Articles00:50Trending Articles00:59Sports venues to be ready in time for SEA Games01:37Protesters burn down Iran consulate in Najaf01:47Panelo casts doubts on Robredo’s drug war ‘discoveries’01:29Police teams find crossbows, bows in HK university01:35Panelo suggests discounted SEA Games tickets for students02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Gameslast_img read more

Spain wants ‘final four’ format for its Super Cup

first_imgOil plant explodes in Pampanga town SEA Games hosting troubles anger Duterte Sports Related Videospowered by AdSparcRead Next PH underwater hockey team aims to make waves in SEA Games PLAY LIST 02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss Gilas call-up for Fiba World qualifiers dream come true for Thirdy Ravena LATEST STORIES PDEA chief backs Robredo in revealing ‘discoveries’ on drug war Don’t miss out on the latest news and information. View comments Private companies step in to help SEA Games hosting ‘We are too hospitable,’ says Sotto amid SEA Games woes The Super Cup has been played in a one-game final between the Spanish league champion and the Copa del Rey winner, and now Rubiales wants to include the runner-ups in both competitions.The changed format could start as soon as next season.FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSUrgent reply from Philippine ‍football chiefSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesRubiales says the proposal will be made during the federation’s general assembly. He did not say which country would stage the tournament’s new format.Last year’s final, won by Barcelona against Sevilla, was played in Tangier, Morocco. US judge bars Trump’s health insurance rule for immigrants MOST READ Urgent reply from Philippine ‍football chief Grace Poe files bill to protect govt teachers from malicious accusations FC Barcelona’s Lionel Messi shoots to score his side’s opening goal from the penalty spot during the Spanish La Liga soccer match between FC Barcelona and Valladolid at the Camp Nou stadium in Barcelona, Spain, Saturday, Feb. 16, 2019. (AP Photo/Manu Fernandez)MADRID — The Spanish soccer federation wants a “final four” tournament to decide the Spanish Super Cup.Federation president Luis Rubiales says the tournament would be played outside of Spain in the beginning of the season.ADVERTISEMENTlast_img read more

The Role of PR Firms in Social Media and Inbound Marketing

first_imgThere has been a lot of discussion this week in the A-List blogs about the role of a PR firm within the world of inbound marketing and social media.  I have been thinking about this for a while, both as a blogger (who is now getting pitched by PR firms), an active social media person, and a client of a PR firm – and part of a company that has a strong presence on LinkedIn (group with 7,000+ members), Facebook (over 600 fans) and Twitter (still growing, but employees like me have 100’s of followers).  In fact, I have been asked to speak on this very topic at the upcoming Worldcom conference in Montreal (a conference of hundreds of PR firms).Changes Challenging the Value of a PR FirmDirect Relationships – Does the media expect direct relationships with the company (through social media) rather than having the PR folks as a “go-between”?  If so, can the PR Firm play a role at all?Speed of Publishing – The old world had quarterly or annual editorial calendars.  Now A-list bloggers decide what to write that morning while having a latte in their robe in front of their laptop.  HubSpot has gotten coverage within 50 minutes from ZDNet because I responded to a question on Twitter from a blogger.  When the time between idea and article can be 30 minutes, can a PR firm really help a client get coverage?Approachability of Media – The media today are really pretty approachable, unlike the old days where it was hard to get a meeting with a writer for the Wall Street Journal, today you can follow the key media players on Twitter, be friends on Facebook, comment on their blog, etc.  So, if the relationships are easier to formulate today, what’s the value of a PR firm?To review some of the discussion going on right now, Steve Rubel at Micro Persuasion thinks that PR firms need to adapt, because bloggers and “new media” people want to “discover news for themselves” and not be pitched by PR folks.  Michael Arrington at TechCrunch says that “PR as a profession is broken”.  Ouch.  Mark ‘Rizzn’ Hopkins from Mashable says those who “position themselves in the mindset that they aren’t gatekeepers for information but connectors for entrepreneurs and resources for journalists” will be a productive resource for their clients.  Robert Scoble from Scobleizer thinks that “there’s no reason to go crazy with a PR firm if you build something that people want.”  And Todd Defren of PR-Squared posted a response (including a video of me).  But probably the best summary and comment on the debate (besides this article of course! 🙂 comes from Marshall Kirkpatrick at ReadWrite Web who summarizes his article with “Is it worth the expense and loss of direct experience for many startups to hire PR people? It probably is.”  How a PR Firm Can Provide Value TodayResearch – You could spend the time finding the best 100 bloggers who write about your specific niche, but having someone else do this for you can save time, especially if they do it for a living and have access to tools to make it easier and faster.  Same things goes for researching conferences, events, speaking opportunities, awards, etc.  HubSpot has won a ton of marketing awards, and for most of them our PR firm found them and did everything for us.Training – Few people are social media and blogging experts, and if you hire the right PR firm, they can help bring their expertise into your company.  Don’t let them do everything for you, make them train and educate your marketing team (not just marcom, product people too!) and executives about social media, blogging, how to comment on blogs, how to use Twitter and Facebook, etc.  Inbound Marketing relies on using your entire company for marketing, and teaching people how to do it can be a great way for your PR firm to provide value.  Even though we think we know a lot at HubSpot, our PR firm has taught us a thing or two and we’ve tried some new stuff based on their suggestions.Create & Publish Content – PR folks are experts at writing, and increasingly audio and video too.  Your PR firm can help you figure out how to take your boring company announcement and craft it into an interesting story, even if it is not for a news release, it can be just for your company blog.  Your PR firm can also interview employees, customers and others and post videos on your blog or website, etc.  They do this stuff all the time (if they’re good) and might be able to do it better and faster than you can.  Our PR firm has written more than press releases for us – they don’t write for this blog – but other stuff has been helpful.Pitching / Relationships – There are some times when a PR firm does have relationships you don’t have, and times when that makes sense.  A lot of these relationships might be “old media”, but old media is still important to a lot of companies.  For instance, Business Week, Inc Magazine, and others will probably only cover you twice in the next 5 years (if you’re lucky), so does the writer really want a “relationship” with you.  Probably not.  But a PR firm brings lots of different clients to the table, and having a relationship with the PR pro might make sense for the writer.  Our PR Firm is really completely responsible for our relationships with print media.  We just don’t interact with those folks much ourselves.Monitoring – Good PR folks will do a great job of monitoring all the right blogs, social networks and other conversations for relevant information.  They then should email you and tell you to respond, comment, or react on your blog as necessary.  Even if you have a ton of RSS feeds, alerts and more set up, you might miss some things.  Our PR Firm doesn’t send us too much in terms of monitoring because we use lots of tools (including HubSpot software) to monitor things ourselves, but about once a month they send something I missed, and it’s usually good.  But, we have about 10 people actively monitoring 100’s of blogs and 100’s of search feeds daily (not kidding, the joke is that we consume 40% of the Internet on a daily basis).  I bet that your company has way fewer people in your company doing this stuff, so your PR firm will provide tons more value here.Beyond these points, I also think there is something to be said for the ability for a PR firm to relatively quickly ramp up your capabilities, whereas if you were doing things internally it might take a lot longer to find and train a productive internal person.  Don’t take this as a glowing recommendation that everyone should go out and hire a PR firm today.  But, I also don’t think they should be swept under the rug as useless – there is a lot of value a PR firm can provide in the right circumstances for the right client.  As always, understand what all your possible tools can do, then choose the right tools for the job.  A PR firm might be one of those tools.Here is some more of my thoughts on video: Note: HubSpot is a client of Shift Communications, and we’re happy with what we have accomplished working with them over the past year.  But we also talk frequently with them about how to make the relationship work best for both of us.  I recommend all companies do that with your PR firm.  Maybe this article can be a starting point for the conversation with your PR firm.What do you think?  What is the role of a PR firm today?  Leave a comment below and let’s discuss. Public Relations Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlackcenter_img Topics: Originally published Aug 13, 2008 6:44:00 PM, updated March 21 2013last_img read more

HubSpot TV – This Brand is My Brand with Chris Brogan

first_img Paid Search Traffic Down Sharply Marketing Takeaway 2: http://itunes.hubspot.tv Marketing Takeaway karenrubin Marketing Takeaway mvolpe Rich Snippets: More control over how your content is organized and viewed by Google user chrisbrogan Inbound Marketing Summit Google Search Evolves – But Has Google Finally Lost its Core Focus? to learn how to create a thriving blog. If you are an aggressive outbound marketer, be careful about what tactics you use because you may get in trouble! New Marketing Labs FTC is taking legal action and has filed suit again the telemarketing company and the promoter of the warranties Originally published May 16, 2009 4:34:00 PM, updated July 04 2013 Headlines How to interact on Twitter – @ Make sure to grab your brand on Twitter even if you aren’t ready to use it. Google beefs up Web services, search Intro Marketing cutbacks? Or are larger companies learning the value of organic search results? (Episode length: 31 minutes, 36 seconds) : Next event in Dallas on May 27-28th! : Industry trends are interesting, but whats most important is your trends and your data. Search Options: More options for how you look at search results Inbound Marketing Summit! “Shareof search traffic to websites generated from paid listings has droppedto about 7.25 percent over the last four weeks, down from 9.8 percentduring the same period a year ago.”Marketing cutbacks? Or are larger companies learning the value of organic search results? Tightereconomic times are increasing attacks on brands online through “graymarket knockoffs, phishing attacks, cyber squatting, e-mail scams,trademark abuse, and copyright and patent infringements” @ Readcenter_img CMO Council: Recession prompts more online brand attacks Chris Brogan The Evolution of Google Marketing Takeaway 1 : Maybe it’s more about quality then quantity and this is more a fad than anything else. In any case, see marketing takeaway 1. :Monitoring your brand online is a must. Use free tools such at Googlealerts, Twitter search, Backtype (for blog comments) and keep and eyeon them on a regular basis. HubSpot Software also automatically helpsyou monitor your brand and send you alerts. Chris Brogan’s blog Marketing Takeaway: and check out the @ :Search continues to evolve. Be conscious of the changes and how you canuse them to advance your website for the next generation of searchengines. Episode #40 – May 15th, 2009 (May 8, 2009)  HubSpot TV – Listen to Your Fans, Friends & Followers with Scott Kirsner Marketing Tip of the Week – Miss last week’s episode?: Computerized calls to cell phones and land lines (even those listed on the do not call registry) pitch extended auto warranties Paid Search Traffic Down 26% Twitter Surpasses New York Times and Wall Street Journal Webinar: Advanced Business Blogging Google Squared: Fetches and organized facts Closing Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack HubSpot TV Guest: Learn how to build your business blog into an inbound marketing machine. Marketing Takeaway Download the free webinar Remember to subscribe in iTunes: FTC to announce lawsuits in car warranty robocallslast_img read more

The Rank Nazi: Your Content Is Not Worthy, No Rank For You! [cartoon]

first_imgShare . The book’s been a runaway success (I think it’s because of the cartoons, but my co-author thinks its the marketing advice — you decide). Inbound Marketing: Get Found Using Google, Social Media and Blogs Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack By the way, if you’re a Seinfeld fan, what’s your favorite episode/scene?  (I’m looking for more ideas for future cartoons).center_img Looking to get more organic traffic from Google? You need to create content that’s worthy! (Yes, it’s that simple.  Not easy, but simple). Originally published Nov 6, 2009 3:18:00 PM, updated March 21 2013 If you liked this cartoon, you can find more cartoons in the recently released book:last_img read more

SEO Lessons From Email Spammers

first_img customers is, “there are only two types of people that fill out contact us forms, people that are desperate and people that are trying to sell you something.”  An email like the one above falls into the latter category. “We are interested to increase traffic to your website, please get back to us in order to discuss the possibility in further detail.” Being someone who teaches people how to increase traffic to their website on a daily basis I decided to take the bait and see just how they could “help” me. Originally published Jun 25, 2010 2:00:00 PM, updated October 20 2016 Download the Webinar Now .  So what is the point of ranking if you are wasting all that traffic?  These visitors will leave your website and NEVER come back.  Don’t fall into this trap! HubSpot If you have a contact form on your website and have not gotten a message like this in the past then consider yourself either very lucky or you aren’t getting any traffic at all.  A common line I regularly tell WHOIS to gather Domain Name information about me and grabbed my number.  I don’t have a land line so they called my cell phone and probably like most people I don’t answer the phone when I don’t recognize the number.  An interesting voicemail was left and an email was sent back to me shortly with the following information. compelling conversion forms to convert leads Have you ever received an email saying something like this: Despite that I’ll see if I can answer your questions.  See below. SEO I never received an email back, but a few days later I received a phone call.  Kind of creepy right!?  How did these people find my phone number?  Then I remembered that they probably used a service like So what I really hope that you get from this story is that getting traffic to your website isn’t something that you can simply “outsource” like this.  Think about it this way.  You pay all this money and these guys get you ranked #1 on the perfect keyword.  Search engines start sending traffic to your website.  The content on your website sucks and you don’t have anything of real value or any New Media thought leader, Brian Solis, shares how to implement and manage a Social Media Optimization (SMO) program. I don’t understand.  You guys filled out a form on my website and sent an email to my address and still don’t know what my domain name is?  You reached out to me. Marketing Takeaway Free Webinar-On-Demand: Social Media Optimization Is The New SEO With Brian Solis Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack This was all about six weeks ago and I still haven’t heard back from them.  I think it’s safe to assume that the gig is up.  They realized they were dealing with someone who wasn’t completely clueless. Topics: “Sure, I’d love to increase traffic to my website.  How can you help me?”  and learn how to increase your visibility in social media! So the first response is why would they need to know my domain name?  So I wrote them as such. What they were really selling is SEO services, which also isn’t rocket science and something we have taught thousands of small to medium sized businesses 80% of what they need to know in less than an hour.  At the end of the day SEO is a numbers game and the way you play that numbers game is to create lots of valuable content on your own site. last_img read more